Coco Chanel said to take one thing away. Simplicity is classy.

Try to aim for a maximum of 2-3 for any element related to your brand. From visuals like colours and fonts, to other elements like service offerings and niche personalities. The clearer you can be, the more attractive you will be and it also makes marketing easier. So...
Does your business’s personality shine strongly?

Does your business’s personality shine strongly?

Here’s the 411 on how to enhance your business’s personality… 👉 Decide on one main type of customer for you. This doesn’t mean you only sell to a small niche, but you certainly do advertise to it.👉 Decide on one brand archetype that will appeal to that...
Discrete, clean, minimal logo tea house

Discrete, clean, minimal logo tea house

Dunbar Tea House are a discrete and minimal brand. They wanted a very clean logo that didn’t shout against its competitors and stayed far away from industry cliches like leaves and fields. Their own photography would showcase the tea, rather than the logo itself. We...
Free Brand Design Builder

Free Brand Design Builder

Grab your copy of my mini workshop guide to Building Your Brand. This 12 page workbook guides you to put together your own visuals, colour and even where to find fonts + identity mood and compose your niche bio catchline. I recommend using this even if you already...
Business brochures, reports, documents design

Business brochures, reports, documents design

Business brochure design, reports, documents and case study designs are a big part of my weekly workload. Companies simply send me their content, and I create a design for them that fits with and strengthens their brand. If you’re a business team looking to outsource...
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