Research your audience and then create a brand personality that your audience needs in their life, in order to buy your product.

Every business looks and sounds how they know that you – as a consumer – want to feel.

Do yourself a favour and avoid the current trends. 

👏Current 👏 trends 👏 are 👏used 👏 in 👏 marketing!
… Not branding!

Because a brand is forever. And a good brand grows with your customer, not just with you.

If you’re not sure how strong your current brand is, contact me for a mini brand audit.