Your first sign of a weak brand is if you’re constantly feeling the need to copy your competitor’s style or message.
BUT it’s an easy fix! This signals that your brand is either in dire need of its own brand strategy, or you have grown out of your existing one.
At this point, start getting clear on who you are really trying to attract, and what style suits your business.
1. Create a mood board in Pinterest
2. Write down your strengths, services, the feeling you create and who to.
3. Figure out all the ways that you promote yourself and make sure your strategy is consistent and clear across them. The simpler the better!
And remember, hiring an expert takes the fear and confusion away. I’m here to help you create the brand that you’re meant to be. It’s a guided, rejuvenating process.